by thelaegotist / October 2, 2023 /
Independent creative agency and production company Little Big Engine has created a new advertising campaign for ZAGG, a phone-protection company that sells superior screens and cases. To prove that ZAGG is better than rivals, the ads show them acing a series of brutal tests endured by a couple of true experts: “ZAGG Test Dummies.”
This is Little Big Engine’s first work for ZAGG—after[Read More]
by thelaegotist / September 14, 2023 /
Creative agency Humanaut was tapped to create the first national out-of-home campaign for The League, the newest addition to the Match Group portfolio. The League, a premium dating app devoted to creating power couples from its curated community of singles seeking equally ambitious and driven partners, doesn’t believe in settling. The pitch? “Be a Goald[Read More]
by thelaegotist / September 13, 2023 /
Independent full-service media agency SwellShark has been selected as media agency of record for PBS.
Recognized as the most trusted brand in media for the past 20 years, PBS has long enjoyed a sizable audience across all platforms. Yet as viewing habits evolve, PBS looked for an agency partner that would further diversify their audiences as well as introduce new ways for audiences to engage with the content o[Read More]
by thelaegotist / September 12, 2023 /
Startup Pure Rush Soap brings in family friend Mark Wenneker to help them get their brand off the ground. Wenneker pulled in a few friends himself, including Hungry Man’s Dave Laden, content creation studio Logan, comedian [Read More]
by thelaegotist / September 12, 2023 /
Food & beverage branding agency, Mudge, and creative agency, SpecialGuest have collaborated on the first-ever paid advertising campaign for Seattle-based food brand Beecher’s Handmade Cheese, with a little help from the brand’s diehard fanbase. The series of twelve videos highlights real comments from social media and emails, using humor and Beecher’s trademar[Read More]
by The Chicago Egotist / August 8, 2023 /
by thelaegotist / July 11, 2023 /
Natural soap brand Pure Rush is launching a viral effort this week to support out-of-work writers during the contentious writers strike.
For the month of July, the company is offering all Pure Rush customers 15% off their orders at PureRushSoap.com and will donate 15% of all July profits to the [Read More]
by thelaegotist / May 27, 2023 /
As Artificial Intelligence Became a Major Topic of Conversation, the Creative Direction was Driven by a Question for All Creative People, "How Are You Feeling About This Moment?"
The 27th Annual Webby Awards honored 2023’s biggest Internet visionaries and activists, surrounding them with a colorful AI-generated look and feel designed by SpecialGuest. SpecialGuest wor[Read More]
