Madwell recently launched a multimedia marketing campaign starring Non-Playable Characters (NPCs) to promote Verizon’s role as the exclusive telco partner of Microsoft’s newest offering: Xbox All Access. It’s designed to create awareness of the next gen 5G gaming offer among gamers and existing customers, increase engagement, [Read More]
Korean-American multi-hyphenate artist and director Amber Park has signed to Black Dog Films for UK and US commercial representation. She has collaborated with artists including Katy Perry, Camila Cabello, Chloe & Halle, Madison Beer, Lil Yachty and Ty Dolla $ign, and created immersive and linear content for the likes of Apple Music – “Unapologetically Asian” – Solana, Verizon, Vevo and Vogue.
McCann’s Chief Creative Officer, Tom Murphy has been named the Chief Creative Officer ofWunderman Thompson North America. He’s best known for his track record of creative excellence that drove McCann’s most celebrated work of the past decade, including the iconic “Fearless Girl” for State Street Global Advisors. During Tom’s tenure, the agency won 110 Lions, including 7 Grand Prix and topped th[Read More]
Independent creative agency, Burns Group, and NuFACE®, global pioneers in at-home microcurrent skincare, announced today the launch of the brand’s first global ad campaign, “FIND BEAUTY IN THE CURRENT”, in support of NuFACE’s latest innovation and brand relaunch.
The campaign flips the traditional anti-aging/problem-solution skincare narrative on its head, by focusing on women being in control to shape the future they want to see, setting their own terms f[Read More]
With over 67% of heterosexual women admitting to occasionally faking orgasms,* femtech brand Vella is launching a campaign to help women prioritize their sexual health and “Stop Faking It.” The initiative will run through July on TikTok and[Read More]
Little Minx, a 2022 AdAge A-List Production Company Standout, has signed award-winning directors Kantemir Balagov, 30, and Kira Kovalenko, 32, for branded entertainment, fashion films and music driven projects. The two will work together as a team on all projects. The Telluride Film Festival was instrumental in relocating them for being outspoken against Russia’s invasion of Ukraine. Now based in California, Balagov and Kovalenko will be Guest Directo[Read More]
D.NY’s Summer Creative, Advertising, and Media Program (C.A.M.P.) is an all-encompassing interactive crash course on the industry, open to all.
In 2021, Deutsch NY embarked on its first-ever free, virtual, weeklong program: Summer C.A.M.P. which drew rising talent from all over the world, bringing together the emerging creative community in a global way.
After a successful inaugural year, Summer C.A.M.P., which stands for Creative, Advertising, and Media Program, i[Read More]
On July 8, oversized catheads converged on Washington Square Park in New York and Bedford Avenue and Domino Park in Brooklyn to carry out routine daily activities in a one-day street stunt designed by Brooklyn-based experiential agency Bankrobber. The activation promoted S2 of WEBTOON's [Read More]