by thelaegotist / September 12, 2023 /
Startup Pure Rush Soap brings in family friend Mark Wenneker to help them get their brand off the ground. Wenneker pulled in a few friends himself, including Hungry Man’s Dave Laden, content creation studio Logan, comedian [Read More]
by thelaegotist / September 12, 2023 /
Food & beverage branding agency, Mudge, and creative agency, SpecialGuest have collaborated on the first-ever paid advertising campaign for Seattle-based food brand Beecher’s Handmade Cheese, with a little help from the brand’s diehard fanbase. The series of twelve videos highlights real comments from social media and emails, using humor and Beecher’s trademar[Read More]
by The Chicago Egotist / August 8, 2023 /
by thelaegotist / July 11, 2023 /
Natural soap brand Pure Rush is launching a viral effort this week to support out-of-work writers during the contentious writers strike.
For the month of July, the company is offering all Pure Rush customers 15% off their orders at PureRushSoap.com and will donate 15% of all July profits to the [Read More]
by thelaegotist / May 27, 2023 /
As Artificial Intelligence Became a Major Topic of Conversation, the Creative Direction was Driven by a Question for All Creative People, "How Are You Feeling About This Moment?"
The 27th Annual Webby Awards honored 2023’s biggest Internet visionaries and activists, surrounding them with a colorful AI-generated look and feel designed by SpecialGuest. SpecialGuest wor[Read More]
by The Chicago Egotist / May 25, 2023 /
Known for its #PetsStayFree policy, Red Roof, the pet-friendly economy lodging brand, is celebrating its 50th anniversary and National Pet Month through an integrated campaign that rewards pet parents by giving away 50+ free nights. The initiative, #PeopleStayFree, developed by[Read More]
by Egotist / May 25, 2023 /
Sonic Union is thrilled to announce that Halle Petro has been named Executive Creative Director. In her new role, Petro will be instrumental in deepening the studio’s sonic storytelling experiences for entertainment and advertising – including collaborations with music and sound narratives. She’ll also continue to expand Sonic Union’s podcast productions working closely with a team that includes Creative Producer Kimu Elolia.
“You kno[Read More]
by thelaegotist / May 25, 2023 /
Sport Clips Haircuts, the leading haircutting franchise with locations in major markets including Los Angeles, New York and Chicago, and that lets men and boys get coiffed and pampered while watching sports, has launched a new campaign and tagline, “It’s a Game Changer.” The clever platform re-positions haircuts as something men actually want to get, rather than something they need to get, and comes to life in a humorous int[Read More]
