Strategy and Design Powerhouse Blurr Bureau Developed Full-scale Identity for North America’s Top-performing Toaster Pastries Flings

by / March 21, 2025 /

Flings set out to reimagine a childhood classic: creating a toaster pastry that delivers on nostalgia and modern nutrition. With a product unlike anything on the market, the founders needed a brand identity that could balance the playful joy of childhood with the sophistication of an adult treat. They turned to Blurr Bureau, a [Read More]

HEATHER MCMAHAN + STOUFFER’S Bringing Mac + Cheese to every “PANTRY” in USA

by / March 19, 2025 /

For the first time in 100 years, Stouffer’s mac and cheese is leaving the freezer and coming to the pantry aisle. So to launch their new, first ever, pantry-ready Supreme Shells & Cheese, Stouffer’s announced they wanted to fill every Pantry in America. Sounds impossible, right?  

Not when you realize we’re talking about people with the last name “Pantry.” And there are only about 90 of those spread out across the US. <[Read More]

StrawberryFrog Helps Northwell Health Celebrate International Women’s Month With Women’s Health Campaign

by / March 17, 2025 /

“Master Pieces” blends classic art with health care messaging from the Katz Institute for Women’s Health

A new campaign from New York independent agency StrawberryFrog is helping to rewrite women’s health history, highlighting what is missing through a strong health care solution from Northwell Health’s Katz Institute for Women’s Health.

For centuries, medical findings h[Read More]

KURU Footwear Has a New, Irreverent Spokesperson, the KURU GURU, Bringing Their Message of Foot Pain Relief Vividly and Comically to Life

by / March 5, 2025 /

Agency Little BIG Engine Revels in Opportunity to Use Humor in Creating New Brand Character

With almost 900 shoe brands in the U.S.—and a lot more across the globe—it’s safe to say that footwear sales is one of the most competitive categories on the planet. Consequently, shoe brands need to pull out all the stops to keep from drowning in a sea of competition. Fortunately, KURU Footwear not only has a powerful unique differenti[Read More]

Adweek Announces Cutting-Edge and Groundbreaking Hire to Unlock the Future of Growth

by / February 20, 2025 /

Adweek, the leading source for advertising, marketing, and media insights, today announced a revolutionary expansion of its Marketing Vanguard program, a unique resource for chief marketing officers.  As part of this expansion, Liz Kneebone was appointed vice president of Community Programs and Development. 

An Adweek statement cited Kneebone’s “deep expertise” in cultivating executive communities as one of the reasons the ANA alum will be[Read More]

David Gray’s Satirical New Short Film SURGICAL TREATMENT Takes a Scalpel to Treatment Writing

by / February 18, 2025 /

Watch it > HERE

Award-winning director David Gray’s new short film, Surgical Treatment delivers a funny satirical take on “treatments” (n.), those glossy pdfs directors are required to submit during the bidding process. The film observes what it might be like if another industry had to go through the process to create something that rehashes many hours’ worth of [Read More]

Cutters Studios expands roster with acclaimed editor Kate Owen

by / February 18, 2025 /

High-end editorial boutique Cutters is very proud to announce the immediate addition of distinguished Editor Kate Owen to its roster for exclusive representation across the U.S.A. The announcement was made by Cutters New York Managing Director/Executive Producer Caitlin Grady.

Owen is an acclaimed creative editor known worldwide for her bold style, her total commitment to storytelling excellence, and her solid relationships with world-leading creat[Read More]