Madwell’s Verizon Campaign Gives Non-Playable Characters the Spotlight to Cross-Promote Xbox and its Newest Offering, Xbox All Access

by / August 18, 2022 /

Madwell recently launched a multimedia marketing campaign starring Non-Playable Characters (NPCs) to promote Verizon’s role as the exclusive telco partner of Microsoft’s newest offering: Xbox All Access. It’s designed to create awareness of the next gen 5G gaming offer among gamers and existing customers, increase engagement, [Read More]

Gen-Z Creator & Champion of Underrepresented Voices, Amber Park Joins Ridley Scott Creative Group’s Black Dog Films

by / August 18, 2022 /

Korean-American multi-hyphenate artist and director Amber Park has signed to Black Dog Films for UK and US commercial representation. She has collaborated with artists including Katy Perry, Camila Cabello, Chloe & Halle, Madison Beer, Lil Yachty and Ty Dolla $ign, and created immersive and linear content for the likes of Apple Music – “Unapologetically Asian” – Solana, Verizon, Vevo and Vogue.

Among the vanguard of young visual artis[Read More]

Tom Murphy Joins Wunderman Thompson North America as Chief Creative Officer

by / August 16, 2022 /

McCann’s Chief Creative Officer, Tom Murphy has been named the Chief Creative Officer ofWunderman Thompson North America.   He’s best known for his track record of creative excellence that drove McCann’s most celebrated work of the past decade, including the iconic “Fearless Girl” for State Street Global Advisors.  During Tom’s tenure, the agency won 110 Lions, including 7 Grand Prix and topped th[Read More]

Burns Group Launches Global Campaign for NuFace

by / August 11, 2022 /

Independent creative agency, Burns Group, and NuFACE®, global pioneers in at-home microcurrent skincare, announced today the launch of the brand’s first global ad campaign, “FIND BEAUTY IN THE CURRENT”, in support of NuFACE’s latest innovation and brand relaunch.

The campaign flips the traditional anti-aging/problem-solution skincare narrative on its head, by focusing on women being in control to shape the future they want to see, setting their own terms f[Read More]

LITTLE MINX SIGNS RUSSIAN DISSIDENT FILMMAKERS KANTEMIR BALAGOV & KIRA KOVALENKO

by / July 21, 2022 /

Little Minx, a 2022 AdAge A-List Production Company Standout, has signed award-winning directors Kantemir Balagov, 30, and Kira Kovalenko, 32, for branded entertainment, fashion films and music driven projects. The two will work together as a team on all projects. The Telluride Film Festival was instrumental in relocating them for being outspoken against Russia’s invasion of Ukraine. Now based in California, Balagov and Kovalenko will be Guest Directo[Read More]

Deutsch NY Announces Second Annual Free Weeklong Summer C.A.M.P.

by / July 20, 2022 /

D.NY’s Summer Creative, Advertising, and Media Program (C.A.M.P.) is an all-encompassing interactive crash course on the industry, open to all.

In 2021, Deutsch NY embarked on its first-ever free, virtual, weeklong program: Summer C.A.M.P. which drew rising talent from all over the world, bringing together the emerging creative community in a global way.

After a successful inaugural year, Summer C.A.M.P., which stands for Creative, Advertising, and Media Program, i[Read More]