Creative company Mrs&Mr has rebranded all design elements for eyewear startup Pair to differentiate it from other trendy brands in the category.
The design directive was to develop Pair’s brand positioning using a distinctive visual identity system imbued with an infectious sense of joy and optimism that comes from the ability to express one’s ind[Read More]
On the heels of the October launch of Preymaker by industry leaders Angus Kneale, Melanie Wickham and Verity Grantham, the creative and technology studio announces three key hires. Jasper Kidd, Alan McSeveney and Jamie Scott, have joined the team. They bring a broad range of experience which includes collaborations with the industry’s top directors on high-profile awarding winning work.
“Preymaker is built on three key pillars: technology, creativity and most importantly, our peop[Read More]
The Egotist recently chatted with Fredrik Frizell, chief innovation officer at talent-driven creative company BUCK, where his role is to drive innovation throughout the global organization. He joined the company in March, a time when all businesses learned the lesson that innovation was key to survival.
BUCK has made a series of strategic steps and ramped up capabilities within interactive and immersive work that falls under the �[Read More]
The talent-driven, global, creative company, BUCK, is the first company to enable mobile users to create AR-rich video in post-capture with an update of their popular, animated stickers app, Slapstick.
Q: What is Slapstick?
Slapstick is an AR camera app that allows users to customize photos and videos with cool, fun, and funky animated stickers. Up until now, Slapstick stickers could only be placed in live sc[Read More]
Firstborn has just launched “RBG for Good”, the mobile WebAR experience that lets you watch over a pocket-sized Ruth Bader Ginsberg as she fights for your rights. Users can help her stay fit, rested, and on the top of her game through a series of “exercises” intended to keep RBG going strong. No need to download an app, or scan a Snapcode, the experience can be accessed through on your mobile device through your web browser. Simply visit www.rbg[Read More]