Design Archives - The New York EgotistThe New York Egotist

Society De La Rassi and Blurr Bureau Toast a New Era of Luxury in the Non-Alcoholic Sparkling Wine Spa

by thenewyorkegotist / February 13, 2025 /
The Bureau’s work includes brand identity and packaging for a premium non-alcoholic sparkling wine launch

Society De La Rassi has enlisted branding agency Blurr Bureau to develop a striking identity for its debut in the luxury non-alcoholic wine space. With an eye on modern consumers seeking both indulgence and intentionality, the agency cr[Read More]
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La Colombe Unveils New Look and Integrated Campaign for New Draft Latte Putting Froth Up Front

by thenewyorkegotist / April 15, 2024 /

In close partnership with creative agency Mrs&Mr, La Colombe is unveiling its new look alongside the debut of its new ready-to-drink line of Draft Latte, now in 11 fl oz cans and made with real milk and less sugar. Reemphasizing the brand’s rich heritage while amplifying what it stands for, the delicious and frothy [Read More]
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Mrs&Mr Redesigns Visual Identity of Customizable Eyewear Brand Pair

by thelaegotist / October 14, 2022 /
Creative company Mrs&Mr has rebranded all design elements for eyewear startup Pair to differentiate it from other trendy brands in the category.

The design directive was to develop Pair’s brand positioning using a distinctive visual identity system imbued with an infectious sense of joy and optimism that comes from the ability to express one’s ind[Read More]
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Madwell Creates New Brand Identity for Trust for Public Land, Which Aims to Make Nature Accessible to Everyone

by thelaegotist / June 10, 2022 /
Madwell has created a new brand identity including logo for [Read More]
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Cloud-Native Creative + Tech Studio Preymaker Announces Three New Hires

by Egotist / November 24, 2020 /
On the heels of the October launch of Preymaker by industry leaders Angus Kneale, Melanie Wickham and Verity Grantham, the creative and technology studio announces three key hires. Jasper Kidd, Alan McSeveney and Jamie Scott, have joined the team. They bring a broad range of experience which includes collaborations with the industry’s top directors on high-profile awarding winning work.

“Preymaker is built on three key pillars: technology, creativity and most importantly, our peop[Read More]
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LOCALS ONLY: BUCK’S FREDRIK FRIZELL

by thelaegotist / August 19, 2020 /
The Egotist recently chatted with Fredrik Frizell, chief innovation officer at talent-driven creative company BUCK, where his role is to drive innovation throughout the global organization. He joined the company in March, a time when all businesses learned the lesson that innovation was key to survival.

BUCK has made a series of strategic steps and ramped up capabilities within interactive and immersive work that falls under the �[Read More]
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BUCK, is the first company to enable mobile users to create AR-rich video in post-capture

by thelaegotist / January 29, 2020 /
The talent-driven, global, creative company, BUCK, is the first company to enable mobile users to create AR-rich video in post-capture with an update of their popular, animated stickers app, Slapstick.

Q: What is Slapstick?

Slapstick is an AR camera app that allows users to customize photos and videos with cool, fun, and funky animated stickers. Up until now, Slapstick stickers could only be placed in live sc[Read More]
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KEEP A POCKET-SIZED RUTH BADER GINSBURG HAPPY AND FIT AND BE SURE TO REGISTER TO VOTE!

by thelaegotist / September 25, 2018 /
Firstborn has just launched “RBG for Good”, the mobile WebAR experience that lets you watch over a pocket-sized Ruth Bader Ginsberg as she fights for your rights. Users can help her stay fit, rested, and on the top of her game through a series of “exercises” intended to keep RBG going strong. No need to download an app, or scan a Snapcode, the experience can be accessed through on your mobile device through your web browser. Simply visit www.rbg[Read More]
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