Independent creative agency and production company Little Big Engine has created a new advertising campaign for ZAGG, a phone-protection company that sells superior screens and cases. To prove that ZAGG is better than rivals, the ads show them acing a series of brutal tests endured by a couple of true experts: “ZAGG Test Dummies.”
This is Little Big Engine’s first work for ZAGG—after[Read More]
Creative agency Humanaut was tapped to create the first national out-of-home campaign for The League, the newest addition to the Match Group portfolio. The League, a premium dating app devoted to creating power couples from its curated community of singles seeking equally ambitious and driven partners, doesn’t believe in settling. The pitch? “Be a Goald[Read More]
Independent full-service media agency SwellShark has been selected as media agency of record for PBS.
Recognized as the most trusted brand in media for the past 20 years, PBS has long enjoyed a sizable audience across all platforms. Yet as viewing habits evolve, PBS looked for an agency partner that would further diversify their audiences as well as introduce new ways for audiences to engage with the content o[Read More]
Food & beverage branding agency, Mudge, and creative agency, SpecialGuest have collaborated on the first-ever paid advertising campaign for Seattle-based food brand Beecher’s Handmade Cheese, with a little help from the brand’s diehard fanbase. The series of twelve videos highlights real comments from social media and emails, using humor and Beecher’s trademar[Read More]
It started with four friends from middle school who went their separate ways for high school and college, but reunited each summer on the shores of Cape Cod. With that as inspiration, they hatched the idea of creating the perfect drink for celebrating good times with good friends. With private funding, a whole lot of intuition and perseverance, and branding and packaging work from New York-based marketing services agency Method1, th[Read More]
By Franklin Tipton, co-founder, CCO, at Odysseus Arms.
The One Club’s Portfolio Night starts this week around the world – we’re hosting the San Francisco Portfolio Night on June 1 (575 Market Street, 6-9 PM – and many creative hopefuls will be walking into their first in-person one-to-one critiques with people who’ve “made it.”
How should they steel themselves? Start by being ready for anything. My own experience at Portfolio Ni[Read More]