KURU Footwear Has a New, Irreverent Spokesperson, the KURU GURU, Bringing Their Message of Foot Pain Relief Vividly and Comically to Life

by / March 5, 2025 /

Agency Little BIG Engine Revels in Opportunity to Use Humor in Creating New Brand Character

With almost 900 shoe brands in the U.S.—and a lot more across the globe—it’s safe to say that footwear sales is one of the most competitive categories on the planet. Consequently, shoe brands need to pull out all the stops to keep from drowning in a sea of competition. Fortunately, KURU Footwear not only has a powerful unique differenti[Read More]

Adweek Announces Cutting-Edge and Groundbreaking Hire to Unlock the Future of Growth

by / February 20, 2025 /

Adweek, the leading source for advertising, marketing, and media insights, today announced a revolutionary expansion of its Marketing Vanguard program, a unique resource for chief marketing officers.  As part of this expansion, Liz Kneebone was appointed vice president of Community Programs and Development. 

An Adweek statement cited Kneebone’s “deep expertise” in cultivating executive communities as one of the reasons the ANA alum will be[Read More]

David Gray’s Satirical New Short Film SURGICAL TREATMENT Takes a Scalpel to Treatment Writing

by / February 18, 2025 /

Watch it > HERE

Award-winning director David Gray’s new short film, Surgical Treatment delivers a funny satirical take on “treatments” (n.), those glossy pdfs directors are required to submit during the bidding process. The film observes what it might be like if another industry had to go through the process to create something that rehashes many hours’ worth of [Read More]

Cutters Studios expands roster with acclaimed editor Kate Owen

by / February 18, 2025 /

High-end editorial boutique Cutters is very proud to announce the immediate addition of distinguished Editor Kate Owen to its roster for exclusive representation across the U.S.A. The announcement was made by Cutters New York Managing Director/Executive Producer Caitlin Grady.

Owen is an acclaimed creative editor known worldwide for her bold style, her total commitment to storytelling excellence, and her solid relationships with world-leading creat[Read More]

Personal injury law firm Trantolo & Trantolo goes BIG for regional Super Bowl spot

by / February 13, 2025 /

New ad campaign (shot in New York with NY crew and talent) GOES BIG with big checks,
big movie moments, and a debut on “the big game.”

https://youtu.be/XFrg0im9Eq0?si=WDh1egvz7M-StPmb

https://youtu.be/uIvUhqSgO78?si=uHV0v7EU11MrEuea

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Personal injury law firm Trantolo & Trantolo is launching their new campaign in a big way—with new TV ads debuting as regional Super Bowl spots, this weekend.

The “Don’t Fight Solo” campaign featu[Read More]

Society De La Rassi and Blurr Bureau Toast a New Era of Luxury in the Non-Alcoholic Sparkling Wine Spa

by / February 13, 2025 /

The Bureau’s work includes brand identity and packaging for a premium non-alcoholic sparkling wine launch

Society De La Rassi has enlisted branding agency Blurr Bureau to develop a striking identity for its debut in the luxury non-alcoholic wine space. With an eye on modern consumers seeking both indulgence and intentionality, the agency cr[Read More]