by thenewyorkegotist / June 10, 2025 /
Boomer influencers Retirement House and millennial creator Cruz Corral unite for the love of the party
In an age of generational side eye, Lipton Hard Iced Tea is cracking open a cold one and calling a truce.
To celebrate National Iced Tea Day (June 10), the brand is launching “Don’t [Read More]
by thenewyorkegotist / May 22, 2025 /
by thenewyorkegotist / March 21, 2025 /
Flings set out to reimagine a childhood classic: creating a toaster pastry that delivers on nostalgia and modern nutrition. With a product unlike anything on the market, the founders needed a brand identity that could balance the playful joy of childhood with the sophistication of an adult treat. They turned to Blurr Bureau, a [Read More]
by thenewyorkegotist / March 19, 2025 /
For the first time in 100 years, Stouffer’s mac and cheese is leaving the freezer and coming to the pantry aisle. So to launch their new, first ever, pantry-ready Supreme Shells & Cheese, Stouffer’s announced they wanted to fill every Pantry in America. Sounds impossible, right?
Not when you realize we’re talking about people with the last name “Pantry.” And there are only about 90 of those spread out across the US. <[Read More]
by thenewyorkegotist / March 17, 2025 /
“Master Pieces” blends classic art with health care messaging from the Katz Institute for Women’s Health
A new campaign from New York independent agency StrawberryFrog is helping to rewrite women’s health history, highlighting what is missing through a strong health care solution from Northwell Health’s Katz Institute for Women’s Health.
For centuries, medical findings h[Read More]
by thenewyorkegotist / February 20, 2025 /
Adweek, the leading source for advertising, marketing, and media insights, today announced a revolutionary expansion of its Marketing Vanguard program, a unique resource for chief marketing officers. As part of this expansion, Liz Kneebone was appointed vice president of Community Programs and Development.
An Adweek statement cited Kneebone’s “deep expertise” in cultivating executive communities as one of the reasons the ANA alum will be[Read More]
by Egotist / February 13, 2025 /
The One Club for Creativity, the world’s foremost nonprofit organization whose mission is to support the global creative community, has added a pair of top industry leaders to its esteemed Board of Directors.
Elected by a vote of The One Club membersh[Read More]
by Egotist / February 13, 2025 /
New ad campaign (shot in New York with NY crew and talent) GOES BIG with big checks,
big movie moments, and a debut on “the big game.”
https://youtu.be/XFrg0im9Eq0?si=WDh1egvz7M-StPmb
https://youtu.be/uIvUhqSgO78?si=uHV0v7EU11MrEuea
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Personal injury law firm Trantolo & Trantolo is launching their new campaign in a big way—with new TV ads debuting as regional Super Bowl spots, this weekend.
The “Don’t Fight Solo” campaign featu[Read More]
