45th Annual Telly Awards Winners Announced

by / May 21, 2024 /

The Telly Awards, the world’s largest honor for video and television across all screens, has announced its 45th annual award winners. This year saw a record-breaking 13,000 entries from across the globe from independent production studios, networks, major brands, and respected organizations, including The Artery, ESPN, Calvin Klein, Katara Studios, LinkedIn, Magnopus, MTV Entertainment Studios, PlayStation Studios, ProPublica, TelevisaUnivision, The Michael J. Fox Foundation, NASA, and the [Read More]

Zihla Salinas Arbit Joins Evalla Advisors’ Advisory Board

by / May 1, 2024 /

Seasoned Executive with Experience Leading Top Agencies and Collaborating with Industry Stalwarts like Netflix, Warner Bros. and Disney Joins Evalla’s Advisory Board

Evalla Advisors, a boutique investment banking firm focused on the marketing, digital media and e-commerce sectors, is pleased to announce the appointment of award-winning executive and strategic consultant Zihla Salinas Arbit to its Advisory Board.<[Read More]

Almost Friday Media teams up with Barrett Hofherr to launch Friday Beers in New York

by / April 26, 2024 /

Almost Friday Media has partnered with creative agency Barrett Hofherr for the launch of their namesake beer brand, Friday Beers. Friday Beers debuts in the New York area on April 27th, 2024. They are coming to New York after releasing their beer in Massachusetts and Rhode Island.

A media platform, production company, and lifestyle brand, Friday Beers was born in New York City as a[Read More]

Joy in the Journey: Reframing Success In Advertising

by / April 25, 2024 /

The advertising industry stands at a crossroads. Once solely focused on awards, flashy outputs, and chasing fame through rigid metrics, we now face a dwindling pool of those opportunities. 

This means that the new generation now faces different expectations than what they likely were trained on or inspired by, and will have to redefine "success" based on their own aspirations and the evolving industry landscape.[Read More]

Deep Focus Releases Latest Installment of “The Aruba Effect” Campaign for Aruba Tourism Association

by / April 18, 2024 /

Full-service advertising agency Deep Focus has launched a new round of creative for Aruba Tourism Authority that continues to showcase the positive emotional impact that makes traveling to the island unique. The work launches today and will run throughout the year.


The integrative campaign will encompass North America, Latin America and Europe, with localiz[Read More]

Circus Maximus Evolves Into “Launch Party,” a Premier Brand Launch Agency

by / April 17, 2024 /

After a decade of trailblazing in the advertising world, Circus Maximus is thrilled to announce its transformative rebranding into Launch Party. Launch Party specializes in the critical phase of brand development: the launch.
Over the past ten years, Circus Maximus honed a distinctive blend of seasoned advertising expertise and entrepreneurial zeal, topped with a touch [Read More]

Thinking Machine’s Docter Twins Direct New Comedic Campaign from FactSet

by / April 16, 2024 /

FactSet, a global financial digital platform and enterprise solutions provider, has unveiled a new campaign that demonstrates how, when it comes to the facts, context is everything.

Titled “Not Just The Facts,” the campaign shows what happens when members of the investment community are pelted with increasingly absurd and irrelevant facts. The ending reminds viewers that getting just facts—without context or personalization—is useless.

[Read More]