Out-of-Home (OOH) Specialist Billups Acquires MacDonald Media

By Egotist / March 23, 2020 /

Billups, the largest independent, privately-held advertising technology company in the U.S. specializing in OOH, has acquired MacDonald Media. Billups offers services including strategic planning, buying, printing and brand experiences and is headquartered in Portland, Oregon.  The acquisition closely follows Billups’ purchase of Russ Media in late 2019. The company’s growing footprint now covers 16 U.S. markets and has nearly 120 employees. Financial terms of the transaction were not disclosed. 

MacDonald Media has been providing innovative OOH media solutions to many well-known and well-loved brands and agency partners for over 22 years. With offices in New York, Portland and Los Angeles, more than 20 MacDonald Media employees will join the Billups team, bringing unparalleled expertise, creativity and strategic rigor to help new and existing clients create brand experiences that meaningfully connect with consumers on the move.