2016 Grand Prix Winners at Cannes

 

By christinewatson / / From friends who were there, we hear the jury rooms got exceptionally contentious this year, nearly coming to blows. But it’s never easy doing great work. Looks like they were able to settle on some groundbreaking ideas. 26 Grand Prix awards were handed out this year. Film Grand Prix: Harvey Nichols, Shoplifters, adam&eveDDB, London

Film Craft Grand Prix: Under Amour, Rule Yourself Michael Phelps, Droga5 New York

Titanium Grand Prix and Promo & Activation Grand Prix: REI, #OptOutside, Venables Bell & Partners, San Francisco

Integrated Grand Prix: Netflix, FU 2016, BBH New York

Cyber Grand Prix: Loterías Y Apuestas del Estado, Justino, Leo Burnett Madrid

Cyber Grand Prix and Creative Data, Lions Innovation: ING, The Next Rembrandt, JWT Amsterdam

Mobile Grand Prix and Lions Entertainment Grand Prix: NYT VR, with Google, GE, Mini, New York Times, T Brand Studio

Outdoor Grand Prix: Heineken New Zealand, Brewtroleum, Colenso BBDO

Design Grand Prix: Panasonic, Life Is Electric, Dentsu Inc

Digital Craft Grand Prix: Because Music, Because Recollection, 84.Paris

Direct Grand Prix: Swedish Tourist Association, The Swedish Number, Ingo

Media Grand Prix and Print & Publishing Grand Prix: Burger King, McWhopper, Y&R NZ

PR Grand Prix: Coop, The Organic Effect, Forsman & Bodenfors, Gothenburg

Product Design Grand Prix: Google, Jacquard, Google Creative Lab

Radio Grand Prix: KFC, The Everyman Meal, Ogilvy & Mather Johannesburg

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Creative Effectiveness Grand Prix: John Lewis, Monty the Penguin, adam&eveDDB London

Glass Grand Prix: Hindustan Unilever, 6 Pack Band, Mindshare, Mumbai

Lions Innovation Grand Prix: Google Deepmind Alphago, Google Deepmind

Lions Entertainment for Music Grand Prix: Beyoncé, Formation, Prettybird

Lions Health Grand Prix for Good: Macma, Manboobs, David, Buenos Aires

Lions Health Health & Wellness Grand Prix: Pearson, Project Literacy, FCB Inferno

Lions Health Pharma: Philips, Breathless Choir, Ogilvy & Mather London

Via.