Work Submission: Red Tettemer + Partners Pedal TuB Gin and Italian Ice Around Philly


By christinewatson / /

While a soothing, piney gin and tonic may be the answer to this coming winter’s chills, TuB Gin has concocted a summery, alcoholic frozen treat sure to have you wandering Philly’s streets looking for their freezer bike. Red Tettemer + Partners quirkily documents the creation of a TuB Gin/Italian ice combo, appealing above all else because we can easily imagine ourselves and our friends doing the same; after all, the only thing better than getting tipsy is getting tispy on dessert. RT+P then follows the freezer bike as it cruises Philly’s streets, while the simple rhythms of In the Summertime merrily bounce along. And the mustaches don’t hurt either.

Summer may almost be over, but there’s still some heat to beat. And some soberness. That’s where the TuB Peddler comes in. Created by Philly-based agency Red Tettemer + Partners, they took a few bottles of TuB gin, mixed them with water ice, added a classic freezer bicycle, and presto… three buzz-filled flavors of frozen deliciousness. They’re sure to make anyone 21 and over feel like a kid again.

The Peddler will be appearing around Philly for a few more weeks. Here’s a look at the most recent run: