The user experience director will be responsible for “the creation of a new class of display interaction products that will transform pixel-rich environments into visually rich, interactive, and collaborative infrastructure.
The user experience director will have the following responsibilities:
• Lead user experience design and assist with product management across several software product lines
• Work with product management to establish user-interaction paradigms appropriate to Sol Fusion
• Collaborate with customers and partners to better understand product requirements and market opportunities.
• Work with engineering management to translate customer requirements into actionable plans
• Design and Create aesthetics and visual components
• Lead strategy and implementation for standards-based framework for cross-platform media sharing
• Work collaboratively with engineering team to develop interface and designed functionality
• Fanatical dedication to the user experience
• 7 years user experience design and leadership
• Educational background in human-computer interaction, product design, cognitive science / psychology preferred
• Understanding of the engineering process, ability to participate in engineering planning
• Focus to detail
If you are a creative individual with a capacity for leadership, an ability to work with a team to create consensus around a shared vision, and a passion for design, send a resume and portfolio to email@example.com.
If you’re at all interested in app development, marketing, or monetization, you need to check out the Publishing App Expo taking place in New York City on December 7-8.
The two day, four-track event addresses building apps within budget, maximizing discoverability, and monetizing content across multiple publishing platforms. Magazine, book publishing, and app development experts are all set to speak at the event, including New York Times bestselling author John Green, Zinio LLC’s Jeanniey Mullen, and Time.com GM Craig Ettinger. Session topics will include:
App Building 101: Hear app developers offer a step-by-step tutorial for building an app from scratch.
• How Publishing Apps Connect with Readers is Real Life: Find out the techniques needed to help authors, magazines and publishers utilize apps to find customers in the real world.
• Maximizing Discoverability & Profitability in Book App Marketplaces: Discover how to create eye-catching content, rise up the Top App lists, and promote your app in the right places.
• Finding & Keeping Subscribers in a Sea of Content: Experts and successful app creators share tips for making your app stand out in a crowded field.
The folks over at Online MBA have created a cool new infographic detailing the history of product placement in the entertainment industry. Product placement has been around since the 19th century, when Jules Verne mentioned shipping and transport companies in his popular novel Around the World in Eighty Days and had an estimated value of $10 billion in 2010. The infographic details some of the more obvious examples of product placement such as Hershey’s spending of $1 million promoting E.T. for the rights to use E.T. in its ads. Also highlighted in its history of product placement are some lesser-known details, such as the fact that Tootsie Roll Industries didn’t pay anything for “The Junior Mint” episode of Seinfeld. I guess Larry David is just a really big fan of Junior Mints.
We (okay, just me) forgot to post a Tumblr of the Week last week, so this Thanksgiving Week, we'll give you a double dose. You weren't really planning on working today, tomorrow or half of Wednesday anyway, were you?
If real life was like Mad Men, we'd be riding a lawn mower around the office already.
The folks over at iCrossing have just released an intriguing new video extolling the marketing virtues of Google+ and explaining why CMOs can’t afford to ignore this valuable new tool. They claim Google+ is not simply a social destination site, and not even constructed as such, but rather “the beginning of creating a social layer for the web.” Because of this, the identity brands creates through Google+ can seep through to the rest of the web. Google+ creates a new opportunity for marketers to engage with consumers on a deeper level. Check out the video below:
Google Music is getting slammed for reinventing the wheel. Yes, we already have a few very successful music services, but Google is relentless in expanding its Android Market. As a testament to that drive, its newly launched music service is comprised of certain features that could be innovative enough to give Google Inc. a leg up in the competition with iTunes and Spotify.
The Social Aspect
iTunes is huge in terms of buying and storing digital files of music, but it's not social. Google Music smartly delves into the social realm. Users are encouraged to share their songs with others on Google+. While Spotify's partnership with Facebook already does this masterfully, Google Music allows another user to hear a shared song once and then decide whether or not to purchase it. This sharing feature promotes the use of Google's social media platform while also standing up for piracy.
The biggest contribution of Google Music to the digital music industry is the Artist Hub. Google also is allowing artists to create pages to display videos, bios and sell self-published music. Users will receive 70 percent of sales and can set pricing. DIY artists don't need a record deal. They just need a Google account and the rights to their music. User-generated content for a music service? That sounds pretty huge.
Here's What Doesn't Measure Up
Android faithfuls will likely latch onto the service, but for those who are still devout iPhone/Apple users, will this be enticing enough to make a transition? Probably not, but Google is going to try. Of course Google wants to make the transition from iTunes easy for you, so you can upload 20,000 songs right away. Google Music also offers exclusive content from artists such as Coldplay, Busta Rhymes, and The Rolling Stones. But Google only has deals with three of the four major labels. They're still waiting Warner -- a huge company that includes Madonna, Green Day, and Cher.
Each successful music service has its own way of making music about "You." Will Google's effort be convincing enough, or did Google Music arrive unfashionably late?